Debadging

Vehicle Debadging is the process of removing the manufacturer's emblems from a vehicle. Common emblems to be removed include the manufacturer's logo as well as the emblems designating the model of the vehicle. Often debadging is done to complement the smoothed-out bodywork of a modified car, or to disguise a lower-specification model. Some people driving high-end luxury cars, do it not to flaunt the fact their car is any different from any other model and remove the badge. Automotive enthusiasts also believe that de-badging a vehicle makes it easier to clean. This is because manufacturer badges are known for trapping wax, which is difficult to remove from small crevices. Sleepers sometimes are de-badged to disguise any subtle evidence of a high performance vehicle. Another common reason for de-badging is to rid the car of its commercial advertising. Drivers are not being paid to advertise the brand so some decide to remove this commercial aspect of the vehicle. Similarly, film, television and advertising companies may elect to have vehicles debadged in a work to avoid implying product placement or endorsement of a particular vehicle. While most modern vehicle emblems are attached with adhesive and can be easily removed, some emblems require varying degrees of bodywork to fill in voids and mounting holes left behind.